Yesterday we wrapped up 3 great days in Rio. It was uplifting to spent this amount of time with 5 great teams, 10 great entrepreneurs and 25 very generous mentors.
After an extended 45 mins the judges finally selected IDXP as the winner of SmartCamp Rio. IDXP uses smart sensors in shopping carts to monitor its movement in stores and measure consumer behavior in real time. The reports generated identify problems and opportunities to increase conversion and sales. The following video shows this in action. We wish best of luck to Gustavo and the IDXP team. Finally we congrats all the companies for showing that passion in Brazil extends beyond football and samba to start-ups and entrepreneurship. The future is bright for Brazil.
Here is the IDXP video explaining how the solution works
Very Smart Idea and I strong believe it will be very profitable as well. Congrats to the IDXP team for the development.